AmiSight 10/30: Loyalty Is the New Luxury Benefit
- Ami Kassar
- 4 minutes ago
- 1 min read
Sure, free snacks, unlimited PTO and a huge raise make employees happy in corporate America. But many employees still long for good old-fashioned loyalty.
Aki Ito writes for Business Insider that when employers make the first move toward loyalty by treating their staff with care, respect, and honesty, employees naturally reciprocate. A Business Insider survey found that loyalty isn’t dead – in fact many responders say they value loyalty over money.
While people may have answered aspirational terms, aligning themselves with an idea that sounded virtuous, Ito says amid rolling layoffs and hiring freezes, it may be that job security — the cornerstone of old-school loyalty — matters more to people than optimizing for the highest salary. And the desire for a workplace built on mutual care runs so deep that people would trade real money for it.
