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AmiSight 12/22: Set Three Business Goals for 2023

Writer's picture: Ami KassarAmi Kassar

Many business owners purely focus on a topline growth goal for their company. This philosophy follows the Inc 5000 Myth. It would be best if you had a profit goal as well. Why would we do all this work – just to hit a topline number?


While revenue and profit are essential goals, you should also add a cash goal to your list. Often business owners think if they cash, they have profit. Don't be confused.


Clarity is important. Develop a goal for revenue, profit, and cash !!!


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