I loved this recent article from my friend Rene Lacerte, founder of Bill.com, talking about how, for small businesses, trust is everything. This article discusses the importance of trust in the context of small businesses, particularly in the United States. It highlights the role of trust in the success and resilience of small businesses, emphasizing the need for trust among business owners, within communities and customer relationships, and with the companies and institutions that serve them. The article also touches on the significance of small businesses in the U.S. economy and their role in local communities. It ultimately underscores the value of trust in fostering the growth and prosperity of small businesses and encourages everyone to contribute to building trust within their communities.
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